Ethos Greece, is the introductory black-and-white photography project by George Tatakis. After quiting his engineering position, George started to travel across Greece to photograph local peculiar customary events. Completely self-funded, this project started to get published in prestigious media such as the National Geographic. Ethos, Greece has been presented in the Benaki Museum in downtown Athens and then moved to the Fragonard Museum in Grasse, Cannes.